I’m writing this updated post to my Apple Watch post yesterday due to the fact that there are reportedly two main updates to the Apple Watch prior to the event on Monday that were just revealed today:
1. The Apple Watch will reportedly have better battery life than was reported before, supposedly up to 5 hours with fairly moderate app use (via this 9to5Mac article).
2. The Apple Watch WILL be able to monitor heart rate (beats per minute) via its Heart Rate Glance (via the same 9to5Mac article).
Both of these bode well for Apple Watch’s immediate success, particularly #2. That is because this should help to make the Apple Watch more appealing to millennials and for them to see it as being valuable enough and useful enough to where they’ll want to buy it sooner rather than later.
Thus, I do think the prospects for Apple Watch’s immediate sales are better with these developments and previously unannounced capabilities, though I still think there is enough uncertainty there in regards to battery life (how much do specific apps drain the battery, for instance), limited apps, limited capabilities, lack of general enthusiasm in the smartwatch industry, and phone users who are not Apple users (Android, Windows, etc.) that it will likely cause the Apple Watch to not quite have the impact some are predicting when it comes to the smartwatch industry.
Will the Apple Watch do enough to move the smartwatch industry and the wearables industry in general? Over time, and with better advancements and capabilities, it’s possible, but I still don’t think this first rendition will move the industry as much as some are expecting. As I said yesterday, there will be Apple fans who will go out and “have to have it” right away either because they want to be part of the “in” crowd or because they want to be one of the first who had the very first Apple Watch, but I still think that expectations might be out-of-whack, even with these two positive developments for the Apple Watch.
There are still questions on how popular wearables, particularly smartwatches, will become overall- it still comes down to how useful these devices will be, especially in regards to the relatively high cost (especially with the Apple Watch). The health monitoring will especially be the key, particularly when it comes to the Apple Watch (as I said yesterday, don’t expect the Apple Watch to replace your iPhone- Apple can’t afford that, so that’s not happening, certainly not in the foreseeable future)- if that health monitoring feature is useful enough, that may be the biggest key for the Apple Watch and for the smartwatch industry in general to take off and become as part of mainstream society as the smartphone and tablet (or is that “phablet”?) has become.